Mall-Connect | MyDeck Loyalty
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MyDeck Loyalty

Establish your mall as the preferred shopping destination.


As shopping centres encounter more competition from e-commerce and other malls in the catchment area, it is essential that malls distinguish themselves from other malls.


Mall-Connect offers an effective and smartphone-based loyalty program that automatically rewards shoppers for the activities you love them to do:


  • Visiting the mall.
  • Visiting areas within the mall, for example your food court, entertainment or high-fashion area.
  • Making a purchase.
  • Sharing content with friends on social media.
  • Inviting others to join your loyalty program.


By combining your loyalty program with entertainment elements, such as winning prizes or privileges, you will be able to establish your mall as the preferred shopping destination.

Collecting and redeeming points

Having a points collection mechanism in place is a strong way to keep shoppers engaged with your shopping center.


The MyDeck Loyalty Program uses iBeacons to automatically detect shoppers when they enter the mall. As shoppers start their shopping journey they will automatically receive points within their Mall App.


Offering attractive benefits to shoppers is essential to make any loyalty program work. MyDeck Loyalty offers the possibility to manage privileges and ‘member only’ offers.


Members can view available privileges and member only offers in their Mall App and select their preferred offer to redeem it.


Loyalty Members can also collect points by sharing promotions with others and invite friends to become a Member.

Loyalty reports

As MyDeck Loyalty offers comprehensive reports, you will be able to monitor the activity of your loyalty program and adapt based on actionable data.

loyalty resports